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The Hidden Cost of Free Software Upgrades

With Mavericks being free, users -now more than ever- are encouraged to take on the role of IT manager.  When it works, this is great and can certainly reduce a Mac’s total cost of ownership even further.

I wonder, when things go wrong, how many people will actually reach out for help? Often I get the call after my end user has finally suffered enough to reach out. “Oh, we didn’t want to bother you.” is a common theme.

To me, the release of Mavericks underscores the need for a Proactive Support Service plan. Proactive Support: a support agreement, a newsletter, regular emails, any of these can deepen the relationship between you and your end users.

Watchman Monitoring can also help, by letting you be the first to know when computers develop issues. Don’t wait for your customer to call when their backups aren’t working, reach out to them!  Let us become the foundation of your Proactive Support Services, providing your end users an extra level of security, and letting you be the super hero.  Cape and tights not included. 😉

Read how others are making the same jump:

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